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Robotics Industry News

Feature Article Submission Provides Publicity and Business Opportunities; Online Ads Stimulate Sales Growth

Robotic Industries Association

Tough economic times call for resourceful marketing and a “no-stone-left-unturned” approach to generate sales. As a member of RIA, are you aware of the free benefit available to you through Feature article submissions for the Robotics Online website and the enewsletter? The 2009 Robotics Online Editorial calendar presents a tremendous opportunity for your company to gain free visibility by authoring a Feature article. 

And have you considered advertising on the Robotics Online website? It’s the perfect companion to reinforce your company’s commitment to robotics. Run in conjunction with your article submission, or place in the month of your choice.

Robotics Online is the industry's #1 Web portal. And the bi-monthly Robotics Online enewsletter is currently sent to some 18,000 subscribers. Together they make up a dynamic dual delivering hi-impact exposure and publicity for your company. In this economy use of these two media could result in new clients and business that otherwise might not have come your way!







Can your company commit to writing a Feature article on one of the topics listed in the Editorial calendar? Or perhaps a colleague would be available to contribute to a piece? Feature articles are non-commercial in tone with the presentation being educational and informative. Your company is recognized as an expert and “the authority” on the topic, providing you with that subtle sales approach that is well received by readers. Popular article formats include: Guides, steps to follow, pitfalls to avoid, “how-to” and top-five or ten themes. A Feature article can even be submitted in a Q&A format derived from an interview with your company executive(s).

As often said, pictures say a thousand words, so graphics and captions to accompany the article are encouraged. For complete Feature article submission details, view: Author Guidelines

We welcome article submissions throughout the year, but for best scheduling availability, let us know within the next few days regarding your potential interest. Abstracts, drafts, completed articles, ideas and suggestions for authors can be submitted for consideration to Jim Adams at jadams@robotics.org, or call Jim at 734/994-6088 with your questions and thoughts.

Want Some Online Advertising Impact? Consider a Robotics Online advertisement, many are exclusive to members, or at deep-discounted member rates. Whether purchased ala carte or in a package, there is something to suit your company’s needs and budget. Our Featured Product ads, for example, provide coverage on both the website and in the enewsletter! More Robotics Online advertising details.

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